The Rise of Coworking Spaces

Dude, where’s my office! There’s been a fundamental shift in where people are working today. The water cooler is still there, but the people around it don’t all work at the same company. With this shift in where we are all working, it begs the question – Do I have business insurance for that? We all think of insurance needs based on fire or flood events. But business insurance is so much more than that. The ever-changing workplace landscape has become a glaring reminder. At this point, you may be asking yourself: “What business insurance coverage does my business need at coworking spaces?”

Coworking Insurance Coverage Needs:

  • General Liability – Does your business use contracts to provide its services or sell products? Operating from a flexible office space won’t save your business from the risks associated with those business activities! Obligations under client contracts or the risks of selling a product, do not disappear just because your business utilizes a coworking space. General liability a foundational business insurance coverage for any business typically provides product and contractual coverage. So, whether your business operates out of a brick and mortar or at coworking spaces, general liability is where all business owners start thinking about business insurance.
  • Business Owners Policy – Picture this, you are at your coworking space having a productive day. You get up to go grab a cup of coffee and when you return your laptop is missing! If your business does not have property coverage, the costs to replace that laptop will have to come out of your pocket. Combine the coverages of general liability and property and make life a bit easier by purchasing a business owners policy (BOP).
  • Worker’s Compensation – Now that business owners can work anywhere, the people they hire can too! Technology has allowed us to have video chats and be connected as seamlessly as if we were sitting beside one another. If you have employees or hire 1099 contractors to do work on your behalf, worker’s compensation is a must have coverage. Worker’s compensation is mandatory in most states, even if your employees operate remotely or in a coworking space.
  • Professional Liability/Errors & Omissions – Don’t think that the possibility of a missed deadline leading to a dissatisfied client only happens if you own the building. If advice or expertise is your job, then professional liability is an essential coverage!

What Other Business Insurance Does My Business Need?

  • Cyber Insurance – Free WIFI at coworking spaces may be a great amenity, but it is not without risks. A shared or public network, may increase your business’ Cyber Insurance can provide you with coverage in the event of a breach. Data security losses can be extremely expensive. Many victims are often forced to consider paying a ransom to regain access to their systems and/or information. Cyber coverage can be purchased on its own. But often times, it can be added in a cost-effective manner to a business owners policy.
  • Hired Non-Owned Auto – Do you hire or rent cars for your business? If you have employees, do you ever have them run an errand for the business in their personal vehicles? This is a common ask of small business owners who do not have owned business autos. Non-Owned Auto is the coverage needed to help protect your business in the event that employee running the errand has an accident.

As you can see there are many insurance coverages that will be needed no matter where you work. Go enjoy that view at your local coworking space. Drink the free coffee and put the cup in the sink without washing it. But before going tomorrow, make sure you have the proper insurance coverage to protect you against things that could happen. At Gild Insurance, we can help you with that!

To learn more about coworking risks, check out:

Considering a Coworking Space?

The Highlights of Business Insurance For Remote or Hybrid Businesses.

Take care of your business insurance needs by booking time with a Gild Agent or receiving a digital quote!


Dress with Confidence: Essential Insurance for Your Clothing Boutique

Owning a clothing boutique is a dream come true for fashion lovers everywhere. Now get the must-have! Protect your dream with the right business insurance. Navigating the insurance landscape doesn’t have to be daunting. Fear not! This Gild Guide unravels the must-have policies for your clothing boutique, ensuring you strut into success with confidence. 

The Big Three: Your Business Insurance Foundation 

  • General Liability Insurance: Your fashionista shield. Protect against financial woes of a customer harmed in your boutique. Imagine freshly mopped floors and an employee who forgot to put the sign up causing a slip-and-fall accident. General liability insurance will step in to cover legal fees and medical expenses. 
  • Property Insurance: Your safeguard against unforeseen disasters. Fire, theft, or storm damage could devastate your building, inventory and equipment. Property insurance ensures you can rebuild and re-stock. Let’s keep your dream alive!
  • Crime Insurance: Your security blanket against sticky fingers. Theft of high-value merchandise is a real concern for boutiques. Crime insurance is the protection against fraud and theft.

Beyond the Basics: Tailoring Your Business Insurance Coverage 

  • Product Liability Insurance: Say goodbye to fashion faux pas with product liability coverage. Imagine a customer having an allergic reaction to a fabric. This insurance protects you from lawsuits and related expenses for the products your clothing boutique sells!
  • Business Interruption Insurance: Don’t let a temporary closure dim your shine. Business interruption insurance kicks in if an insured covered property event (like a fire) forces you to temporarily close. Lost income and expenses are covered to help get your doors back open!
  • Employee Dishonesty Insurance: Trust is key. A rogue employee can damage your boutique just as heavily as any other loss. This insurance covers financial losses of employee misdeeds.

Finding the Perfect Fit: Cost Considerations and Expert Advice 

Remember, there’s no one-size-fits-all insurance policy. Factors like your boutique’s size, location, and inventory value influence your premium. Don’t fret! 

  • Compare Quotes: Shop around and compare quotes from different insurers to find the best coverage at the most competitive price. 
  • Embrace Discounts: Take advantage of discounts offered for safety measures, security systems, or even belonging to business associations. 
  • Seek Expert Help: Consulting an insurance broker or agent can be invaluable. They’ll navigate the complex options and find the perfect fit for your unique clothing boutique. 

Get the right business insurance! Embrace the thrill of fashion entrepreneurship! You’ve armed yourself with the knowledge and coverage to navigate the business world with grace and style. Strut into your insurance journey. Choose the right policies for you. Watch your boutique shine! 

To learn more, check out:

Safeguarding Your Boutique

The Most Common Liability Claims for Clothing Boutiques

Remember, if you need help preparing yourself, your friends at Gild Insurance are only a click away. We combine the latest technology with experience to provide business insurance options that fit your business.

We help clothing boutique owners like you find the business insurance coverages they need!


A Guide to Online Marketing: Small Business Edition

Most small business owners rely on traditional marketing methods to grow their business. Think print ads, community events and word of mouth. But if you feel that your business isn’t scaling as quickly as you desire, then it may be time to invest energy into online marketing. The great thing about online marketing is that you can implement most of these strategies with little to no upfront cost. Let’s explore several different internet marketing strategies that you can use to help scale your small business.

Create an Email List

The first step is to create an email list to reach your customer base. Do you have an email list comprised of warm leads? Are you using it to reach out to prospects to drive your sales? Once you’ve created an email list, here are some strategies to leverage it to better position your business to customers.

  • Create a pop-up box on your website – have you ever gone to a retail website to start shopping and been greeted by a pop-up box promoting you to enter your email address in exchange for something? “Sign up to receive free alerts”, “be the first to know” or “join our newsletter” are commonly used phrases. Customers love to be part of something bigger. Entice them to give you their email address by providing the allure of exclusivity. Alternatively, you can offer a free PDF, downloadable guide, or video that ties in with your business.
  • Use ads to direct prospects – Similar to a pop-up box, a more elaborate version consists of using targeted ads to direct prospects to a landing page. Remember, pop up boxes hold limited amounts of information. Imagine being able to direct your potential clients to page that will hold as much material as you would like. The ability to grab the customers attention with pop ups is the start while the landing page is meant to offer more information.
  • Collect email addresses in person – Heading to a local small business networking event? This is the perfect opportunity to try and collect some email addresses. You can use low tech options like a clipboard and paper or track emails on an iPad. Including QR codes on your business card are also a popular option.

Create Email Funnels 

After you have your list of contacts, start reaching out to them with a series of email flows. You can write the emails yourself and use software, like Marketing 360 to automate the send-outs, or you can hire a professional copywriter or agency to do it for you. Start small and see what works for you!
You also may be wondering what the magic number is for the amount of emails you should send. That will vary depending on your business, your preferences, your customers, and your budget. If you are an online or brick and mortar store that sells physical goods, you may want to write several emails a week detailing discounts, promotions and giveaways. Maybe you are a fitness studio and are more interested in sending biweekly or monthly newsletters to keep your clients engaged. Remember, marketing starts as trust building and educating.

Consider Paid Advertising

Though commonly expensive, paid advertising can be the single most effective way to attract new customers to your business. The average cost for small to medium size business is approximately $2500 to $12,00 a month. It’s important to note that paid advertising isn’t the same as using a social media page to promote your business. While you can certainly post content on your business’s Facebook or Instagram to help promote your business, paids ads can extend your business’ reach!


The items listed above are just a sample of the many ways you can generate revenue through internet marketing. Many business owners find the rabbit hole of internet marketing is actually quite deep, and the rewards can be profound.

At Gild Insurance we always like to say that having insurance is the best way to prepare your business for future scalability, and in many ways, internet marketing is very similar.  After all, that’s one of the great things about the internet era: the next best thing is never more than a click away!  

To learn more about the tools and resources available to the Gild Community, check out Gildhall!


Tail Wagging or Tailspin? Cyber Insurance for the Secure Pet Retail World

Your pet store is a dream come true for any animal lover. Every day you are helping their human parents find the perfect food and toys. But just like any business in today’s digital world, protecting your customers’ information is crucial. And that’s where the question of cyber insurance for pet stores comes into play.

Real World Cyber Pet Business Situations

  • Hacked paws-word provides access to your database: Imagine a hacker steals your customer data-emails, names, addresses, maybe even payment information. You may think this information isn’t harmful. But, personally identifiable information (PII) in the wrong hands is quite dangerous. As a business owner, you must take certain steps in these situations. Not to mention, this can also damage your reputation. Let alone cost you dearly in legal fees.
  • Malware mayhem: A nasty computer virus could infect your system. It may lock you out of your data or even holding it hostage for ransom. Ouch! This means no access to inventory. No customer information. Your business can’t even process new orders. This is an utter nightmare for any business.
  • Phishing phantoms: Sneaky phishing emails can trick your employees into revealing sensitive information. The possibility of clicking on malicious link is real. These scenarios put your entire system and business at risk. Don’t think this won’t happen in your pet retail store!

Cyber insurance as a loyal canine companion

  • Financial firewall: Imagine a shield against the financial bite of a data breach. Cyber insurance can cover costs like notifying customers and credit monitoring. It can help with legal fees and even cyber extortion payments. Cyber insurance let’s you focus on getting back on your paws, not facing financial ruin.
  • Expert assistance: Cyberattacks can be overwhelming. Cyber insurance companies provide access to specialized data recovery teams. These forensic investigators and security experts help you navigate the crisis and minimize damage.
  • Peace of mind: Cyber insurance is the confidence you need to embrace online sales and digital marketing! It’s like a virtual dog sitter for your valuable data!

Is cyber insurance just for big online retailers? Absolutely not! Even small pet stores are vulnerable to cyberattacks. Remember, any amount of customer data is valuable to cyber criminals!

Does My Business Need Cyber Insurance?

Don’t be a goldfish! Remember these factors below:

  • Do you store any customer data electronically? (Email addresses, payment details, loyalty program info)
  • Do you use online platforms for sales or marketing? (Website, social media, online ordering)
  • Do you accept online payments?
  • What are your data security measures? (Firewalls, antivirus software, employee training)

If you answered yes to any of these questions, cyber insurance might be a cat-tastic investment for your furry business. Remember, prevention is always better than a cure. Implement strong data security protocols. Don’t forget to train your employees on cybersecurity best practices. Most importantly, regularly back up your data!

But even with the best precautions, accidents happen. Cyber insurance is the product you need to offer financial and technical support. It will be there for your business before, during or after a cyber event.

Don’t let cyber threats dampen your love for your furry customers and your passion for the pet retail world.

To learn more, check out:

The Gild Guide: Most Common Small Business Insurance Questions.

6 Must-Have Business Insurance Policies for your Pet Store.

If you need help with your pet retail business, your friends at Gild Insurance are only a click away! Speak to a Gild agent and let your business wag its tail with confidence!


6 Must-Have Business Insurance Policies for your Pet Store

Running a pet store can be as rewarding as winning a puppy cuddle contest. As exhilarating as transferring a four-foot viper to a new habitat! Owning a pet store comes with a set of wildly unique risks.  But what business insurance does your pet retail store need? You should consider these 6 essential insurance policies:  

1. General Liability Insurance: Your Everyday Mishap Shield

Imagine this: a playful puppy gets overexcited and has an accident on the floor. Then an unwitting customer doesn’t see the puddle and slips and falls. What-if a startled hamster escapes his cage? And a terrified climbs the shelving to get away and falls? How many customers were injured by these wild possibilities that are unique to Pet stores?!

These might seem like unlikely scenarios, but in the world of pet retail, they can happen. General liability insurance is your first line of defense! General liability covers medical expenses and legal fees of your injured customers.

2. Property Insurance: Protecting Your Fur-ocious Fortress 

Pet stores are full of wild stories of unpredictable animals doing the unpredictable. Damage to your property is just one chaotic day away. Property insurance acts as your knight in shining armor. It protects your building, inventory, and equipment from unexpected events. This includes fires or storms.

3. Product Liability Insurance: Your Safety Net for Paw-fully Worrisome Products 

While you carefully select healthy and high-quality products, sometimes things happen beyond your control. Product liability insurance protects against harm to customers caused by the products your pet store sells. Don’t take the risk of a customer’s pet getting sick after consuming a product from your store!

4. Workers’ Compensation Insurance: Taking Care of Your Pack

Employees face risks at work too. Like lifting heavy bags of food or stocking shelves. Worker’s compensation insurance provides medical care and lost wages for injuries on the job. Think of it as a “get well soon” fund that keeps your team happy and healthy.!

5. Crime Insurance: Guarding Against Unwanted Visitors 

Unfortunately, a Pet store has a ton of easily concealed items for sale. They are a perfect target for thieves. With margins already tight any inventory lost can be painful. Crime insurance covers losses in your store for theft or fraud.  

6. Business Interruption Insurance: Weathering the Storm When You Have to Close 

A covered property claim and payment issued is not the end. What do you do if your business has to shut down while repairing the damage? You can’t earn money because customers cannot come in! Business interruption insurance helps you cover lost income. It keeps your business afloat by paying your bills and payroll. With this protection, you’ll reopen your doors and welcome back your furry friends with one less item on your plate.

Let’s get a business insurance policy tailored to your specific needs! Talk to Gild insurance agent. We understand the pet retail industry. Your business deserves a customized plan that protects your business from head to tail. Don’t let insurance be a bone of contention! Get covered and focus on what you do best: making pets and their humans happy! 

To learn more pet business insurance check out: 

Cyber Insurance For Pet Retail

The Gild Guide: Most Common Small Business Insurance Questions

If you need help with your pet retail business, your friends at Gild Insurance are only a click away!

We combine the latest technology with experience to provide business insurance options that fit your business! We help pet business owners like you find the insurance coverages they need!